Month: May 2020

The China Automotive Technology and Research Center Co., Ltd. (CATARC) has recently released the results of the survey on customer satisfaction in China’s automobile industry from 2019 to 2020. As a result, Chery Tiggo was selected as the “Best Entry-Level Medium and Large SUV” (2019-2020) for its outstanding product power, as well as professional and considerate services.

Chery Tiggo 8 ranks among top three

Since starting in 2012, the survey on customer satisfaction in China’s automobile industry, conducted by CATARC, has been positioned as an objective and fair third-party platform. The annual survey covers 140 evaluation items, targets over 20,000 consumers in nearly 40 cities, and releases results to the whole industry. CATARC comprehensively evaluates vehicles from multiple dimensions such as product satisfaction, service satisfaction, sales satisfaction and after-sales service satisfaction to make it undoubtedly authoritative, and evaluation results are of great reference and guiding significance to automakers and consumers.

The 2019-2020 survey involves nearly 40 automakers and over 130 best-selling vehicles in China. Tiggo 8 was ranked among the top three on the entry-level medium and large SUV satisfaction list with a high score of 795 points far above average industrial satisfaction, showing customers’ high recognition of Tiggo 8’s product performance, sales service and after-sales service, as well as its tremendous comprehensive strength and competitiveness.

Core factor 1 of high satisfaction: Customer-oriented product improvement

Product experience catering to consumers, as well as customer-oriented performance and quality improvement are the key to the high satisfaction of Tiggo 8.

Many SUV customers favor the driving fun of SUVs generated by tremendous power, and long for an economical, utility and fuel-efficient perfect vehicle. Tiggo 8 features “huge space”, “high comfort” and superior power. Chery boasts world leading engine technologies and processes. As China’s first fully independent engine, Chery 1.6TGDI engine was listed among “China Heart” Ten Best Engines 2019, one of the world’s three major engine selections. Tiggo 8 features multiple powertrain combinations catering to global customers’ needs, and offers global customers an extraordinary driving experience by its benchmarking powertrain technology.

In the era of mobile intelligent connection, consumers naturally have as high requirements for vehicle quality and playability as they have for mobility. In terms of interior, Tiggo 8 has a rich favor of life and a strong sense of tech. Besides, it carries Bosch’s new-generation ESP9.3, aerial view panoramic super definition rear view camera and other leading intelligent systems.

Core factor 2 of high satisfaction: More convenient, professional and considerate services

Also behind customer satisfaction is Chery’s years of concentration on service improvement. In 2006, Chery launched its first independent automotive service brand-“Fun & Fast” with advanced service awareness. Over the 14 years, based on customer needs, Chery has perfected service channels and kept improving overall services with ingenuity, to create more convenient, professional and considerate services for customers.

To serve customers more conveniently and professionally, Chery has taken a series of measures to further improve service quality with its service advantage secured. For example, to provide more convenient services, Chery has continued to deepen network development, provided door-to-door services 10,000 times, worked with renowned carriers and created a “1+7” spare parts network to further enhance service response and timeliness. To provide more professional services, Chery has worked out a more rigorous talent selection mechanism to further improve the level of service staff, and accelerated hardware upgrading to better meet customer needs.

To provide more considerate services, Chery has accelerated storefront renewal and upgrading, renovated customer lounges and children’s play areas in stores, rearranged green plants, redesigned and added soft partitions, in the hope of making customers feel at home.

Customer satisfaction is the highest recognition of products and brands. With the entry of the Chinese auto market into the era of stock competition, customer orientation has become more important than ever. It is believed that Tiggo 8 will further grow in market reputation and sales as long as it continues to be rooted in customers and meet customer needs.

Recently the General Office of the Ministry of Industry and Information Technology (MIIT) has released the “New-generation AI Innovation Key Task Undertaker List”. Chery’s “Communication System Applied in Aided Driving or Autonomous Driving Vehicles” was on the list.

MIIT started to recruit undertakers of AI innovation key tasks in December 2019, for the purpose of recruiting and selecting a number of innovators with core technologies and strong innovation capacity, breaking the bottleneck of AI development, accelerating the deep integration of China’s AI industry with China’s real economy, and promoting innovation development. Being selected into the list means Chery will take a part in national new-generation AI innovation as a major innovator.

As one of the enterprises that deployed operations in the area of intelligent driving earliest in China, Chery teamed up with the Hefei Institutes of Physical Science, Chinese Academy of Sciences in 2010 to establish an

autonomous driving vehicle technology platform. In 2018, to fully embrace intelligentization, Chery launched an intelligent strategic brand-“Chery Lion”. The platform includes five business sectors (Chery Lion Intelligent Driving, Chery Lion, Chery Lion Intelligent Win, Chery Lion Intelligent Manufacturing, Chery Lion Intelligent Travel), and covers Chery’s full life cycle from R&D to manufacturing, marketing and service. “Chery Lion” focusing on ICV and “Chery Lion Intelligent Driving” focusing on autonomous driving are the two core business sectors.

In technology reserves, Chery has worked with Baidu Apollo to launch an autonomous driving technology platform. In 2019, Chery kicked off public road tests in North America as the world’s 65th holder of California’s Autonomous Vehicle Driving Permit. On the basis of putting L2 autonomous driving vehicles into mass production, Chery is expected to achieve L3 conditional autonomous driving by 2020 and L4 highly autonomous driving by 2025.

Besides, Chery first concluded the “Cooperative Agreement on 5G Application in Autonomous Driving” with China Telecom in 2019. Under the agreement, the two sides will jointly build a 5G autonomous driving demonstration park and a united 5G intelligent vehicle laboratory, and jointly promote 5G application in the development, testing and demonstrative operations of Chery’s autonomous driving technologies. To date 5G has been fully accessible in 5G autonomous driving demonstration park.

Selecting Chery into MIIT’s “New-generation AI Innovation Key Task Undertaker List” shows the recognition of Chery’s AI achievements and the expectation for Chery’s future development. In the future, Chery will continue to push forward vehicle intelligentization, deepen operations in the AI area, follow China’s national AI strategy and advance the commercialization of intelligent vehicles.

In 2019, Chinese auto brands have achieved exports of 1.02 million vehicles, indicating achievements of Chinese auto brands’ continuous investment in R&D and quality. As one of leaders of Chinese auto brands, Chery has ranked No.1 in export of passenger vehicles among Chinese automobile brands in 17 consecutive years by 2019.

In 2019, under the international development strategy, Chery was fruitful in export. Strengthening sports marketing, launching landmark advertising, accelerating launch of new products, focusing on product quality, and expanding overseas market, Chery was extensively reported by domestic and overseas media. In particular, in terms of accelerating launch of new products, Chery has launched several new vehicle models, including ARRIZO 6, TIGGO 4 and TIGGO 8, which show Chery’s real R&D technique and vehicle-building strength.

Being a product representing Chery’s highest vehicle-building level, TIGGO 8 made its debut in Russia in March 2020. So far, TIGGO 8 as a flagship product in TIGGO family has been launched in Russia, Saudi Arabia, Ukraine, Chile and other countries. With its outstanding performance configuration, TIGGO 8 has been highly recognized and favored by consumers in overseas markets. So, why can TIGGO 8 become the vehicle favored by global users?

First-class quality is proved by 3,110,000 km reliability development test.

Environmental specificity of each market has given rise to personalized development requirement. Russia and Saudi Arabia respectively represent extremely cold and extremely hot conditions for vehicle use, which pose an enormous challenge to reliability of vehicle. However, TIGGO 8 has conducted the extreme environment tests (high temperature, high land, high coldness and high humidity) since the beginning of its development. Taking the high temperature test as an example, TIGGO 8 has undergone odor and thermal protection tests at 65-85℃. The data indicate that TIGGO 8 can reduce nearly 10℃ within 57 seconds at 50℃.

In addition to development verification of extreme environments, in terms of reliability test in daily driving, TIGGO 8 has performed versification on 100,000 km roads, covering various complex road conditions in downtowns, suburbs, expressways, mountains and other areas, thereby ensuring stability of all functions.

To meet global users’ diversified functional needs, besides various practical functions, TIGGO 8 is equipped with ultra-large 10.25-inch high-definition touch screen, electrically induced tail-gate, and 360° high-definition panorama image, and is also added with some intelligent configurations for “luxury vehicles”, such as RICSCS remote active cabin self-cleaning system, intelligent hand ring, etc., which are exclusive among the same segment vehicles.

Safety configuration brings meticulous care for your vehicle use.

Chery has been focusing on vehicle safety. TIGGO 8 is added uniformly with safety configurations, without limitation to safety regulations within a certain region. Besides a high-strength integrated cage-type body and 6 pieces of Bentler high-strength hot-forming steels for luxury vehicles which lay a solid foundation for its passive safety, 6-directional guard-ring airbag can protect the driver’s safety. In addition, TIGGO 8 is equipped with BOSCH’s latest generation of ESP9.3, integrating multiple active safety functions such as ABS, EBD, EBA, BOS, etc.

Moreover, the reason that TIGGO 8 is favored by overseas users is attributed to Chery’s constant layout in its powertrain. Chery has an internationally leading engine production line, with its products covering automobile, aviation and other fields. Its ACTECO engine, based on the most advanced technologies, has internationally-leading technical integration level,  and reaches world-class level in main technical parameters, such as power, fuel consumption, emission, etc. Its 1.6TGDI engine was awarded “China Heart” 10 Best Engines 2019. At present, TIGGO 8 has designed several sets of powertrains according to global users’ diversified needs, which make high-efficient powertrain into TIGGO 8’s magic weapon.

TIGGO 8’s superior performance is attributed to Chery’s constant high standard. It is not hard to find the reason that TIGGO 8 is sold well all over the world.

Many people have realized the importance of owning a private car during the pandemic period. Without a car, it would be difficult to purchase life necessities or even go out. As the flagship product of Chery, TIGGO8 has become the priority choice of many family users, who are attracted by the large space and robust power of the model. Today, the users of TIGGO8 join us to reveal why this model is worth owning.

Q: When did you want to buy a car of your own?

A: I preferred taking a taxi or renting a car because it costs much less than owning my own car. However, in the pandemic period, I realized the many inconveniences of not having my own car. So I have the strong desire to purchase one.

Q: Why did you choose to buy TIGGO8 of Chery?

A: Chery products are quite famous. I learned from many friends that they have wonderful experience of driving or riding in Chery products such as TIGGO3 and TIGGO7. When selecting the vehicle, I considered my family size and the vehicle price at the same time. After making online inquiries and visiting the 4S shop, I was greatly attracted by the super-large space of TIGGO8 and the first-class feeling of its luxurious trimmings.

Q: What changes do you think have happened to your life after buying the car?

A: Before buying the car, I thought it was easy to take a taxi or rent a car. However, such approach did result in busy commune hours and inconvenience in leisure time. After buying my own car, life has become easier. I don’t have to hurry to take a taxi in rush hours; I can take my family on weekend picnic; and my life scenarios are linked in a comfortable way. During the pandemic period, I was freed from infection concerns that might be brought by taking the public transport.

Q: Well, the new car does help with your life. What do you think of the quality of TIGGO8?

A: Chery vehicles have reliable quality. In particular, as the latest flagship product of Chery, TIGGO8 has complete functions and configurations. In addition to the fascinating appearance, the model also has first-class quality in its trimmings, rapid accelerating response and strong back-push feeling. And it is most featured by the large space and robust power. As the seven-seat model, TIGGO8 has large trunk space reaching 1,930L after the back seats are laid down. The engine produces robust power with 37.1% thermal efficiency and 8.3L/100km fuel consumption.

Q: As a matter of fact, it is important for a family car to be practical and comfortable. What is the performance of TIGGO8 in configurations?

A: TIGGO8 configurations are more than its worth. But its smart bracelet brings us the greatest surprise. It can lock/unlock the vehicle and start the engine in the remote way, which works like a key. Nowadays, I only take this smart bracelet to drive the car, feeling much more convenient. Moreover, the model also has 10.25-inch console screen, panoramic reverse HD image and other practical functions, which are reliable and trustworthy. In a word, the model is more than worth the price because it improves life quality without bringing evident financial burdens.

Q: If possible, would you recommend TIGGO8 to your family members or friends?

A: Definitely yes. Among the same-class vehicles, TIGGO8 of Chery is the priority choice. Thanks to its super-large space, luxurious trimmings and intelligent configurations surpassing the same-class competitors, the model does bring me the first-class driving/riding experience. I will tell my family members and friends so that they know my feeling and the quality of Chery.